Responsible for the marketing success in Hongkong, Taiwan area across full funnels
Lead local marketing campaigns to drive brand awareness and fandom in generate leads and engage customers & drivers
Manage internal and external resources to ensure marketing & PR campaign to be rolled out as planned
Lead the development of local events and PR to maximize cross-promotion & brand exposure opportunities
Drive channel performance optimization of Facebook Ads, Google Ads, network campaigns, etc.
Derive actionable insights from marketing and product data and take prompt actions in optimization growth hacking through constant testing to uncover new marketing opportunities
Devise digital marketing programs, which cover, but not limited to, websites management, SEO, social media, content marketing and e-marketing campaign management
คุณสมบัติที่ต้องการ:
3+ years’ experience in a marketing-related role
Responsible for the marketing organization structure, guiding the day-to-day activities of the marketing team
Collaborate with the business teams to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products, internally and externally
Oversee and grow the marketing department, consistently identifying revenue opportunities within our established client base and managing consistent growth.
Be able to identify & anticipate problems in order to be both proactive & reactive
Self-organized, passionate with a can-do attitude
To utilize existing data on hand to make informed decisions
Good spoken and written English, Cantonese and Mandarin